1	"Welcome WUAR Affiliate Members !" Welcome WUAR Affiliate Members ! Wednesday, July 9, 2008
2	Welcome & Introductions Peggy Hill WUAR President & CEO
3	WUAR Membership Update April 2004 WUAR Membership 800 REALTORS 62 Affiliate Firms April 2005 WUAR Membership 998 REALTORS 63 Affiliate Firms April 2006 WUAR Membership 1340 REALTORS 67 Affiliate Firms April 2007 WUAR Membership 1612 REALTORS 66 Affiliate Firms April 2008 WUAR Membership 1642 REALTORS 78 Affiliate Firms
4	Upstate MLS Membership Stats April 2004 Upstate MLS Membership 1039 REALTORS April 2005 Upstate MLS Membership 1500 REALTORS April 2006 Upstate MLS Membership 1706 REALTORS April 2007 Upstate MLS Membership 1971 REALTORS April 2008 Upstate MLS Membership 1823 REALTORS
5	Tracking the Growth WUAR 2003 to 2004 +30.0% 2004 to 2005 +19.8% 2005 to 2006 +25.5% 2006 to 2007 +16.9% 2007 to 2008 +9.9% Upstate MLS 2003 to 2004 +21.8% 2004 to 2005 +30.7% 2005 to 2006 +12.1% 2006 to 2007 +13.4% 2007 to 2008 -7.5%
6	Our Websites Stats UpstateHomeServices.com 2007 Avg. 848 hits per day and 28 unique site visitors per day. 2008 Avg. to date- 988 hits per day and 34 unique site visitors per day. UpstateMLSSC.com 2007 Avg. 11,608 hits per day and 136 unique site visitors per day 2008 Avg. to date – 10,806 hits per day and 114 unique site visitors per day.
7	Does it feel like your Marketing has no direction? YOU ARE NOT ALONE.
8	Topic One: How to successfully market your business to REALTORS®?
9	Topic Two: How to find cost effective advertising?
10	CREATIVE COST EFFECTIVE MARKETING Previous customers – drip campaigns Youth League / YMCA Team Sponsorships – Branded T-Shirts/Bags/ Banners / Signs on fields or pools Water Bottles to Community Pools (labeled/branded) Referral reward programs Co-op Business Ads in business lobbies, entrances, windows – plasma / flat screens; Sponsored Community cleanups or plant flowers at entrances, etc. Banner Ads – print and online Banners at Local Events Local event co-sponsor – outdoor music
11	Topic Three: How to more creatively market yourself on the Internet?
12	SET UP COMPANY PROFILE PAGES MySpace Wikipedia Set up a Facebook group around your brand Wink Blogger LinkedIn Google Groups
13	BLOGGING / FORUMS Register your brand name with each of these providers as a subdomain and set up a testimonial or FAQ blog about your services. WordPress Blogspot TypePad If you opt for Forum, be aware that you must stay on top of the forum or approve entries before postings.
14	LINK BUILDING Cross links with non-competing heavily traveled sites Cross links within services sections of Real Estate Agents, Agencies, Builders, and Developers that you provide services for Cross Links with others that provides the same services you do in different areas of our state or US.
15	Topic Four: How to improve our affiliate website at UpstateHomeServices.com?
16	Topic Five: The Value of your membership and what WUAR can do to improve your benefits.
17	Closing Remarks